ConstructionMarketing.io

Lead Generation Tactics that Work for Your Construction Business this 2024

Lead Generation Tactics that Work for Your Construction Business this 2024

So, for 2024, do you want more growth and surely more leads? But how exactly can you do it?  85% of B2B companies make lead generation their top marketing goal. However, as much as 62% of companies struggle with it. As a construction business owner, generating leads can be quite intimidating, but then again, you […]

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A Contractor’s Guide to Inbound Marketing this 2024

A Contractor’s Guide to Inbound Marketing this 2024

In 2024, everything is expected to be tailored to people’s expectations and needs. As a contractor whose construction business exists online, it is crucial to keep up with these many changes. Perhaps you have heard about inbound marketing and how it has continuously become a formidable vehicle to engage, attract, and delight target customers by

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Planning to Switch to a New Construction Marketing Agency – What Should I Do?

Planning to Switch to a New Construction Marketing Agency – What Should I Do?

Planning to switch to another agency as a partner is not new in the business world. There are many reasons why business owners do this; either their contract is expiring, or the visions of both parties no longer align. Sometimes, the reasons are more personal. If you are in the same situation, it is time

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5 Tips for Building an Email List for Your Construction Business

5 Tips for Building an Email List for Your Construction Business

If you are just getting started with digital marketing, you probably know some of the most common buzzwords – growth hacking, influencer marketing, big data, etc. While all of these are essential elements of a successful marketing strategy, an email list is the most important, regardless of what business type.  An email list can help

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Why Does Your Construction Business Need a Digital Marketing Funnel?

Why Does Your Construction Business Need a Digital Marketing Funnel?

In the past years, the potential for business growth could have been much higher. However, things changed when the Internet was born. The evolution of the Internet alongside social media has elevated the overall digital marketing world to new heights. One of the best strategies that top marketing experts have come up with is using

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How Can You Effectively Manage Your Construction Marketing Budget?

How Can You Effectively Manage Your Construction Marketing Budget?

Every business needs a solid marketing budget regardless of its industry, niche, or long-term goals. In fact, during a 2023 survey, it was stated that digital spending grew by 8.2% across different businesses and will continue to increase in the upcoming years.  With a marketing budget in place, your construction business can properly carry out

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Top Biggest Trends for Content Marketing this 2024

Top Biggest Trends for Content Marketing this 2024

As a construction business owner, you will be one of the many people everywhere who expect to embrace the latest sweeping changes across the digital space. And you probably know by now that one thing has always remained certain – the solid importance of content marketing. Successfully curating high-quality content at a large scale that

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Top 10 Digital Marketing Trends Contractors Have to Watch Out for this 2024

Top 10 Digital Marketing Trends Contractors Have to Watch Out for this 2024

One thing you can always expect with the digital marketing landscape is that it constantly changes and moves so fast! The many trends and technologies will continue to emerge and impact all areas of marketing. So, what do you have to do? Obviously. You have to prep your construction business for 2024 trends! Know that

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How Can Contractors Predict SEO Success in 2024?

How Can Contractors Predict SEO Success in 2024?

SEO is facing some of the biggest disruptions ever, especially now with integrating emerging technologies in the market, like AI and Machine Learning. According to a current report from Statista, there is a leading reason for a shift in SEO worldwide between 2022 and 2024. So, how ready is your online construction business for the

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