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Social Media Impressions vs. Reach – Which Metrics Should Contractors Focus More?
Reach and impressions are critical elements, especially if you are interested in establishing an effective social media strategy for your construction business. Are you paying

The Best Digital Marketing Services for Your Construction Company
If there is one thing your construction company needs the most to succeed – it is digital marketing. Digital marketing is the key to drawing

How Much Should My Construction Business Spend on Marketing?
Perhaps, you often wonder how much you should spend on your marketing budget? Setting a budget for your construction marketing efforts is incredibly tough. There

10 Construction Marketing Trends to Leverage This 2022
When it comes to construction marketing, trends have continually evolved. And while some studies have shown that the construction marketing industry is slow to adapt,

How to Craft a Brand Voice as Unique as Your Construction Business?
A customer who feels strongly connected to a brand is often loyal. That often results in repeat sales and recommendations. The significant importance of crafting

Construction Marketing: How to Double Your Conversion Rates?
Whether you are pulling people to your construction website via content marketing, every visitor who leaves your website without availing of anything is still a

Construction Marketing: How to Successfully Nurture Your Leads?
Lead generation and conversions are the main priority for numerous companies today, including those in the construction industry. Leads turn into prospects, and prospects turn

SEO + Social Media: What Every Contractor Should Know?
Natural engines and social media naturally go hand-in-hand because their missions are somehow connected – providing information that helps users accomplish whatever they need or

Construction Marketing CTA: 5 Best Practices and 5 Checkpoints
After all of the hard work and effort you exert to your construction marketing campaigns to bring in more web visitors, you still need to
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