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Gated Content

Gated Content: What You Need to Know and Tips to Generate Leads

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Content is one of the most important parts of your marketing strategy. In fact, content is very useful to educate your target audience on your construction services and products, differentiate your brand voice and, most importantly, get your prospects straight into your sales funnel. Different content is being created with a top goal–generating more leads. […]

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Content Marketing Strategy – Your Guide to Success This 2023

Content Marketing Strategy – Your Guide to Success This 2023

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Do you know that many companies are now turning to content marketing to grow their business? This is because this strategy can double website conversions. Perhaps, you are starting to wonder, “How can I ever create the best content plan for my construction business this year?” Do not worry. We got you in here. Stay

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8 Tips on How to Create the Right Content on Your Construction Website

8 Tips on How to Create the Right Content on Your Construction Website

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There is no such thing as a great website without quality content. However, what sets a lead-gen website apart from the rest is its ability to attract target web visitors by producing a wide range of content that educates, engages, offers solutions, and builds trust. Your construction website plays a huge role in attracting new

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10 Critical Components Your Content Marketing Strategy Should Have

10 Critical Components Your Content Marketing Strategy Should Have

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Content is still king and one of the most important aspects of your marketing. All businesses today actively invest in content promotion, and this shows that your competitors are on the grind. Whether you are doing it all by yourself or you are in the position to hire a full-time content writer, then you will

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How to Look for Construction Blog Topics that Boost Your SEO?

How to Look for Construction Blog Topics that Boost Your SEO?

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As Google becomes increasingly particular at determining user search intent, it is obvious that content writing is one of the best ways to develop a powerful SEO strategy, mainly because content writing can answer your target audience’s questions. Creating topics that address the concerns and queries of your target audience can boost your SEO and

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How to Turn Your Construction Blogs into a Lead Generation Tool

How to Turn Your Construction Blogs into a Lead Generation Tool?

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Your construction blogs are absolutely a great addition to your current marketing efforts. In fact, blogs are a great way to engage more with your target audience and talk about your services and products. Most businesses nowadays adopt this method and invest in blogging and have seen great success. So let’s say your blogs are

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How to Determine Whether Your Construction Blog is Actually Working

How to Determine Whether Your Construction Blog is Actually Working

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How can you tell if your blogs are working? After an effort of brainstorming for topics, writing, editing, and promoting, you cannot help but wonder if your blogs are working or attracting visitors. Crafting and posting blogs with captivating and informative content is an effective way to attract visitors. And that is one of the

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How to Optimize Your Blog Content for Search Engine

How to Optimize Your Blog Content for Search Engine?

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When you optimize your website pages, significantly your blog posts, you make your construction website more visible to your target audience to discover your services and products. However, do your blogs organically help your construction business rank on Search Engines? With this article, you will find the answer to this particular question and there’s more.

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9 Reasons why Your Construction Blog Gets No Traffic

9 Reasons why Your Construction Blog Gets No Traffic

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If there’s one single important part of an effective content marketing strategy, your blogs. Perhaps, you may have heard all the wonders blogging can do for your construction business’s SEO, domain authority, lead generation, etc. In fact, you have created a website for your company and get started with blogging the right way. You are

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Why is Construction Blogging Important to Your Business

Why is Construction Blogging Important to Your Business?

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There are several marketing tactics out there that both independents and businesses have implemented. For construction companies, tools such as email marketing and Google My Business make a lot of sense. These are excellent tools that can provide concrete results and are easy to measure. In fact, everyone is using them. Today, it’s simple to

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