Have you come across the term website indexation? How much do you know about it? If your knowledge is next to nothing, then you are not alone. Website indexation is not something you need to do as a contractor who knows very little about it. However, you must at least know what website indexation is […]
What Does It Mean to Index Your Construction Website? Read More »
UX is one of the most crucial principles of your construction web design. So, there is no hesitation that you need to focus on your UX with every single page of your website, whether it is the homepage, landing page, or the entire website. Unfortunately, many must remember that UX, or User Experience, does not
7 UX Principles You Must Apply to Boost Search Engine Result Page Read More »
Anyone involved in any business has a role to play in marketing. And in today’s intensely competitive world, marketing sits across every single function of the business. Whether a contractor, a construction business owner, or both, you should develop some core skills. You may feel that marketing is best left to the experts. However, critical
13 Basic Marketing Skills Every Contractor Should Possess Read More »
The thing is, your marketing budget is tight. In short, it is not enough. Do not worry. All types of businesses face a limited budget at least a few times, and budgetary restrictions are inevitable. As a construction business owner, what should you do instead? What must be your immediate action if your budget for
What to Do When Your Construction Marketing Budget is Limited? Read More »
In the digital marketing world full of diverse selling tactics, making a name out of the sea of businesses can be very challenging. All marketers and even business owners are now talking about digital marketing. As a construction business owner, you should learn to think outside of the box when crafting your construction marketing plan.
As a construction business owner, it is crucial that you understand all of the opportunities the internet has to offer. And it is equally important to take advantage of these opportunities. This only means you need to have fundamental knowledge and skills in digital marketing that can help you reach more people and grow your
A Contractor’s Ultimate Guide to Digital Marketing Read More »
To successfully deliver an effective marketing campaign for your business, you must plan ahead and make further improvements along the way. 2022 is almost over and the perfect time to level up your campaigns. Know that a properly structured and well-executed marketing plan can boost your company’s bottom line as you generate more leads and
How to Structure a Detailed Construction Marketing Plan This 2022? Read More »
Digital marketing trends in 2022 are consistently evolving and changing over time. Every year brings new tactics that should be recognized and incorporated into your marketing game plans, especially if your goal is to keep your construction business thriving. Currently, Google is way ahead of the competition in online research, accounting for 94% of organic
8 Basic Digital Marketing Hacks You Should Try This 2022 Read More »
There is a belief that to be successful in the online world, there is a need to cultivate many new customers as possible. With that being said, it is no wonder that many companies assume marketing to a wide range of people and markets is necessary. The wider they reach, the more potential customers they
Construction Marketing 101: Introducing the Target Audience Read More »
Having a website for your construction business is a great step toward getting more new clients. However, it is not enough to only rely on your website if you want more potential customers and, most specifically, to let Google find you. If Google cannot find your website, how will your target prospects be able to
6 Reasons You Need To Know Why Your Construction Website Is Not Ranking on Google Read More »