Today, marketing looks different from what it did many years ago. Traditional marketing has significantly changed, and the way you market to your clients does not work anymore if you do not upgrade your marketing strategies. Online marketing today hits different, especially for your construction business. One of the most effective ways to drive traffic […]
8 Important Features Your Construction Web Design Must Have Read More »
There is no denying the importance of building strong brand awareness, whether your company is small scale or large scale. With many people using various facets from the web to show what they are into, having a carefully executed and well-crafted digital marketing brand awareness strategy can make a massive difference in helping your business
6 Actionable Ways in Building Greater Construction Brand Awareness Read More »
Your construction company’s website is a critical part of your business. If you are the same with most of the construction companies today, you tend to overhaul your site every chance you get, budgeting for a brand new site that is trendy and appealing. So, how much business growth has your company got from the
5 Effective Website Design Tips for Your Construction Business Read More »
Almost everyone talks about how Facebook can help construction businesses and brands but rarely do they ever talk about the basics. A strong foundation is a real trick to a successful Facebook marketing strategy. Did you ever know Facebook is the number one channel for both B2C and B2B companies if you own a construction
How Can You Promote Your Construction Business through Facebook? Read More »
As a construction company or a contractor, time is quite limited. Between lining up your next projects, juggling different subcontractors, and putting up circumstances that come up unexpectedly, it’s obvious you got a lot on your plate. Your schedule does not leave a lot of time for marketing, which means you are often forced to
Why You Should Know Your Target Market? Read More »
Let’s face it. Construction is not event planning, entertainment, or even fashion. And it shows that it is not the most social-media-friendly industry. As someone who owns a construction business, did you see the difference? However, it doesn’t mean that Instagram, Facebook and Twitter should not be one of the foundations of your construction marketing
10 Social Media Ideas for Your Construction Business Read More »
Long-term businesses like construction require transformations, innovations, and taking risks. This particular principle drives any business owner to embrace the latest strategies, high-tech standards, and services to ensure they do not fall behind in the digital economy. Unfortunately, integrating the latest techs and strategies typically comes at the expense of eliminating traditional tools, a possibly
How to Successfully Integrate Your Traditional and Digital Construction Marketing? Read More »
Your construction website must be more than just an online brochure. Apart from having compelling pictures, a portfolio section, a great web design, and valuable content, your website should be a lead-generating machine operating non-stop for your business. However, you only had enough web visitors and couldn’t get more viewers. How will you resolve this?
10 Proven Ways on How to Drive Traffic to Your Construction Website Read More »
You have a personal identity and it makes you unique. On the other hand, your brand identity is the essential element of your construction business that will set you apart from every competitor on the block. Competition is fierce in the industry, which means that growing your business requires a branding strategy and strong marketing.
10 Winning Tips in Building a Strong Construction Brand Identity Read More »
Finding clients in the construction industry can be challenging at times. Everyone may need builders, contractors, tradesmen at some point in their lives, yet even the best contractors can find themselves in an empty shell on some occasions. Have you found yourself in the same situation? One of the most common challenges that every contractor
12 Construction Marketing Tips to Get More Clients in Construction Read More »