Social Media Management

10 Social Media Platforms Your Construction Brand Must Take Advantage Today

10 Social Media Platforms Your Construction Brand Must Take Advantage Today

With so many social media platforms emerging today, there are many options to choose from. On the other hand, many businesses are facing a tough question – Which ones are great for my brand? This is very true considering the social media preferences of people today, which are often based on many factors like interests

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10 Surefire Ways to Get More Leads on Social Media

10 Surefire Ways to Get More Leads on Social Media

Knowing and learning how to acquire more leads on social media is critical for contractors ready to move beyond engagement and brand awareness. Whether you realize it or not, social media lead generation is a crucial aspect of your marketing strategy. Collecting leads via social media helps you find many people interested in your company

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Social Media Impressions vs Reach

Social Media Impressions vs. Reach – Which Metrics Should Contractors Focus More?

Reach and impressions are critical elements, especially if you are interested in establishing an effective social media strategy for your construction business. Are you paying close attention to your social media metrics in your construction marketing campaign? If you are, you probably come across the terms reach and impressions. And while it is easier to

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Social Media Optimization – 6 Tactics Every Contractor Must Know for Better Results

Social Media Optimization – 6 Tactics Every Contractor Must Know for Better Results

Optimization does not have to be a scary word in construction marketing. Probably you are thinking right now on SEO and restrictive, rigid keyword research requirements. Or perhaps you relate optimization with stripping any creativity aspect from your marketing. In fact, the reality, though? SMO or Social Media Optimization is a whole different ballgame. Because

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How to Rock at Lead Generation thru LinkedIn – 10 Tips for Contractors

How to Rock at Lead Generation thru LinkedIn – 10 Tips for Contractors

What is the most common challenge faced by any business owner like you? Perhaps, you are thinking one thing – generating qualified leads that can be converted into regular and repeating clients. With the rise of the internet and online marketing, the strategies and techniques for lead generation have also evolved. As a matter of

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10 New Social Media Tips for Your Construction Business This 2022

10 New Social Media Tips for Your Construction Business This 2022

No matter how much you love to hate social media, your focus is more on business matters; social media is still one of the vital parts of life and business overall. Social media is the open window to different worlds and a treasure trove of easy connections. Today when everything is digital and done online,

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9 Top Social Media Metrics You Need to Track for Your Construction Business

9 Top Social Media Metrics You Need to Track for Your Construction Business

The construction sector has been slow to take its marketing into social media. Few social media users are not fully aware of measuring metrics and which metrics are crucial. So if you decide to engage your company in social media and build an online presence from there, you should know the basics at least.  Once

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Making You and Your Construction Business Successful Through Personal Branding

Making You and Your Construction Business Successful Through Personal Branding

Chances are you already have heard the concept “personal branding”, before. But, do you exactly know what it means to have one? Let alone understand its benefits? When you are building your construction business, your personal brand is ultimately your greatest asset. And before putting your efforts into personal branding, it is critical to fully

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Social Media for Contractors – Grow Your Construction Brand on the Right Platforms

Social Media for Contractors – Grow Your Construction Brand on the Right Platforms

The success of your construction business relies mainly on integrity, dependability, and communication with your clients. These are things that comprise a lasting and successful relationship, either personal or business. So, your marketing strategy must help build long-term and real-time relationships, and social media is one of the most effective platforms to do this.  If

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