Now, let us talk about SEO! Did you ever know that “93% of internet activity starts with a search engine”, and that Google owns 60-70% of the search engine market share?” as per reports. These numbers are vast and overwhelming. That is the main reason why SEO, despite at times seeming backdated, is essentially viable […]
A Guide in Creating SEO-Friendly Content for your Construction Business Read More »
Being a contractor, you are known for being an expert at planning and building houses and infrastructures – but what about building results-driving online marketing campaigns? How do you know if the time and money you are investing in your marketing are paying off? The answer for this is to look closer at your ROI,
How to Assess and Maximize Your Construction Marketing ROI Read More »
Nobody knows your construction company better than you. And as a contractor, you must know firsthand that creating a construction marketing plan does not come easy. Whether your construction firm is medium or small, there will always be intense competition you will face in the industry. Relying on word of mouth strategy to get more
Make these 7 Decisions before Marketing Your Construction Business Read More »
So you are thinking about hiring a digital marketing agency now that you have a construction business? That is great! A digital marketing agency can do great wonders for your construction company – from helping you build a strategic marketing strategy to developing a website that can draw in and convert the leads you desire
The 7 Most Important Questions You Need to Ask Before Hiring a Digital Marketing Agency Read More »
Are you making use of visual media in your content marketing strategy? Did you know that blog articles and posts with captivating images receive 93% more views than posts without photos? Your construction company’s digital presence is constantly evolving, and it is essential to strategize more of your content marketing. In fact, an average page
Content Marketing: Why Visual Content is Important to Your Construction Business Read More »
For sure, your construction business has been facing a tight budget at least a couple of times over the years. While this has indeed become a major problem for your construction company, there are several ways that could help you deal with it. When faced with the question, “What to do when your construction marketing
When Your Construction Marketing Budget is Limited – 6 Ways to Deal with It Read More »
Content marketing has gone from a thrilling new marketing concept to a crucial marketing powerhouse for pretty much all businesses in the industry. So, if you are wondering and asking yourself, “Is content marketing essential to my construction business?”, then the answer is an absolute YES! The importance of content marketing to your construction business
Content is King – 7 More Reasons Why Your Construction Company Needs It Read More »
When considering whether your business provides “added value” to your company and clients, the main question you must be asking first is, “Why must a prospect avail a service from your company that can easily be found anywhere? Many contractors fail to see the significant disconnection between the message their business promotes externally and what
6 Proven Techniques to Deliver Added Value to Your Construction Business Read More »
The success of your construction business relies mainly on integrity, dependability, and communication with your clients. These are things that comprise a lasting and successful relationship, either personal or business. So, your marketing strategy must help build long-term and real-time relationships, and social media is one of the most effective platforms to do this. If
Social Media for Contractors – Grow Your Construction Brand on the Right Platforms Read More »
At last! You finally have decided to take a leap and invest in construction digital marketing services. As everything has started to make sense, you have realized the expenses of this investment. And then you began to wonder how you can able to afford all of this. To be real, you have no way of
Planning Your Construction Marketing Budget in 6 Actionable Steps Read More »